PHPR is a UK-based results-driven on and offline PR agency. Our wealth of B2B and ecommerce experience is behind the results we get for businesses like yours.
Our MD, Penny Haywood Calder (pictured), launched the world's first online bank in the mid 1980s. We've been online ever since, bringing you a wealth of on and offline know-how.
We regularly land our clients on page one of the natural search results on Google. Yet we remain a boutique agency: small, experienced and cost-effective,
with no junior staff to fob you off with. Just top professionals personally driving your business forward.Why the Wrong People Get Laid Off
Really thought provoking piece in a Harvard Business School blog by Peter Bregman on "Why the Wrong People Get Laid Off - essentially they are "too confusing to fire" because no-one understands the consequences of getting rid of them. Means that in a downturn, better organised people who communicate more (and are much more effective employees) get the heave-ho. Another reason why smaller businesses have an edge over larger organisations? But also a warning not to let it happen in your business.
Labels: Harvard Business, on and offline PR, online PR, Peter Bregman, PHPR, PR
posted by Penny Haywood Calder at
12:53
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